MailerLite Pricing Explained: Plans, Costs and What You Get

MailerLite costs $0 for up to 250 subscribers, $12 a month for Comfort and $25 for Power. You pay by active subscribers and sending volume, not by features.

By Galactic News Editorial · Published 2026-11-13T07:23:10+00:00 · Updated 2026-11-13T07:23:10+00:00

MailerLite Pricing Explained: Plans, Costs and What You Get

MailerLite pricing starts at $0 a month. The free plan covers up to 250 subscribers and 2,500 emails a month. Paid plans start at $12 a month for Comfort and $25 a month for Power. Enterprise is custom priced. MailerLite charges by subscriber count and sending volume, not by feature access. The best tools are included on every paid plan. Your price scales as your list and sending grow. This guide explains each plan and how the bill works.

MailerLite pricing at a glance

MailerLite offers four plans. Free, Comfort, Power and Enterprise cover solo senders up to large businesses. The table below shows the entry point of each plan.

Starting prices apply to the smallest paid subscriber tiers. Your exact price depends on your active subscriber count. Only one discount applies at a time. Annual and nonprofit discounts exist.

MailerLite free plan: what you get for $0

The free plan is a real taste of the full platform. You get up to 250 subscribers, 2 user seats and 2,500 monthly emails. Campaigns and automations are included. You also get a website, a landing page and signup forms. All three email editors are included: drag and drop, custom HTML and simple. The free plan suits a new list. It suits a creator testing the tool. Sendings lock if you pass 250 active subscribers. You must upgrade or remove subscribers to send again. Every new account also gets 14 days to try premium features. After the trial ends, premium features stop unless you upgrade. None of your data is removed. Subscribers, automations, forms and sites stay in place.

MailerLite Comfort: from $12 a month

Comfort is the full toolset at the right size for solopreneurs and small teams. It starts at $12 a month. You get everything in Free, plus unlimited templates. Dynamic emails are included. Campaign auto-resend is included. Multivariate testing is included. The unsubscribe page builder and preference center are included. The writing assistant and smart sending are included. Monthly emails equal 10 times the ceiling of your subscriber tier. The multiplier uses the top of your tier, not your exact count. On the up-to-1,000 tier you get 10,000 emails a month whether you have 200 subscribers or 900. As your list grows into a higher tier, your sending limit scales with it. Comfort fits small teams that send regularly. It fits senders who want testing and templates without paying for unlimited sends.

MailerLite Power: from $25 a month

Power is for busy marketers with several revenue streams and sales funnels. It starts at $25 a month. You get everything in Comfort, plus unlimited user seats. Monthly emails are unlimited, subject to a fair use policy. Automations are unlimited. Forms are unlimited. Digital products and bookings are included. Multiple automation triggers are included. Partner discounts are included. Support rises to 24/7 live chat. Power fits senders who sell through email. It fits marketers who run many funnels at once. The unlimited sends alone justify the jump once you pass the Comfort cap. If you hit your Comfort limit before the month resets, you can upgrade to Power or wait for the next billing cycle.

MailerLite Enterprise: custom pricing

Enterprise is a custom solution for businesses with over 200,000 subscribers. Pricing depends on your active subscriber count and any add-ons. You get a dedicated success manager. A dedicated IP is available as an add-on. Account audits and performance improvements are included. Deliverability support is included. Reach out through the contact form for details. Enterprise fits large senders who need hands-on support. It does not fit small lists. Comfort or Power will serve them better.

How MailerLite counts subscribers and sends

Billing is based on active subscribers. That includes anyone with an active status. Subscribers who unsubscribed or bounced do not count. MailerLite uses a cumulative count within each billing cycle. Any address that was active at any point during the cycle counts toward your limit, even if you delete it later. Your count resets once a month on your billing anniversary. That date is set by your first plan purchase. For paid accounts, passing your subscriber limit raises the limit automatically. Your card is charged for the next pricing tier. You get a notification in your account when the limit is close. A send counts as one email to one subscriber. A campaign to 500 people uses 500 of your monthly emails. Your allowance resets each month on your billing date. Email sending through the API is available on paid plans. On Free, API access is limited and does not include sending.

Discounts, trial and support

MailerLite offers a 30% discount for nonprofit organizations on paid plans. Indicate nonprofit status during your approval application. Then contact support with proof of status. US nonprofits can provide an IRS tax exemption certificate. European NGOs can provide a government document. Annual billing discounts also exist. You cannot stack multiple discounts. Support options depend on your plan. During the 14-day trial of premium features, you get 24/7 live chat and email support. Power includes 24/7 live chat. Data is stored in the European Union in a facility with ISO 27001 certification. MailerLite states it is GDPR compliant.

Bottom line

MailerLite pricing is simple and honest. Free covers 250 subscribers and 2,500 emails. Comfort from $12 a month adds the full toolset with 10 times your tier in sends. Power from $25 a month adds unlimited sends, seats and automations. Enterprise is custom for lists over 200,000. Pick by subscriber count and sending volume. Those two numbers set the price.