Wix Free Plan: What You Actually Get Before Paying
Wix is free: $0, no card, with a wixsite.com address, Wix ads, 500 MB storage and 1 GB bandwidth. Here is what the free plan includes and when to upgrade.
By Galactic News Editorial · Published 2026-11-11T07:27:48+00:00 · Updated 2026-11-11T07:27:48+00:00
Wix Free Plan: What You Actually Get Before Paying
Yes, Wix is free. The free plan lets you build and publish a real website without paying or entering a card. The catch is visible. Your site lives on a wixsite.com address and shows Wix ads. Storage is capped at 500 MB and bandwidth at 1 GB. This guide explains exactly what the free plan includes, what it blocks, and when to upgrade.
What the Wix free plan includes
The free plan is a full website builder, not a demo. You get free hosting, the drag-and-drop editor, and Wix's site-building tools. You can pick from more than 2,000 templates, sorted by industry and use. Every Wix site uses HTTPS, so visitors get a secure connection at no extra cost.
You can build and publish as many free sites as you like. Wix allows up to 999 free websites on one account. That makes the free plan useful for testing ideas, building a portfolio, or learning the editor before you commit to a paid plan. No credit card is required to start.
The free plan includes up to 500 MB of storage and up to 1 GB of bandwidth. It also includes four forms and an email marketing allowance of 200 emails a month. Blogging is included, with unlimited posts and drafts, categories, tags, scheduling, and comments. Basic SEO settings are available too, including meta titles, descriptions, and a sitemap.
Wix free plan limits you should know
The first limit is the address. A free site lives at an address like siteprefix.wixsite.com/siteaddress. You cannot connect a custom domain on the free plan. That matters if branding matters to you. A wixsite.com address tells every visitor that the site runs on a free plan.
The second limit is advertising. Wix shows a banner ad at the top of every page on a free site. A Wix favicon also appears in the browser tab. You cannot remove the ads or the branding without a paid plan.
The third limit is selling. Free sites cannot take online payments. You cannot sell products, take paid bookings, or charge for subscriptions. If your site needs to take money, you need a paid plan. The cheapest plan that accepts payments is Core, at $29 a month on yearly billing.
The fourth limit is measurement. Free sites cannot connect Google Analytics. Marketing integrations, 301 redirects, and the built-in Search Console connection also need a paid plan. Free sites can still be crawled and indexed by Google. You just cannot connect the tracking tools a business normally relies on.
The fifth limit is size. Storage stops at 500 MB and bandwidth at 1 GB. Image-heavy sites and sites with real traffic will hit those caps fast. A small personal site or a test project can live inside them. A business site with photos and video cannot.
Wix free plan vs paid plans
Wix sells four paid plans on top of the free plan. Light costs $17 a month on yearly billing, or $24 billed monthly. Core costs $29 a month yearly, or $36 monthly. Business costs $39 a month yearly, or $46 monthly. Business Elite costs $159 a month yearly, or $172 monthly. Yearly plans are paid in full up front. The table below shows where each plan starts.
| Feature | Free | Light ($17/mo) | Core ($29/mo) |
|---|---|---|---|
| Price | $0, no credit card | $17 a month, billed yearly | $29 a month, billed yearly |
| Domain | wixsite.com subdomain | Your own domain, free for 1 year | Your own domain, free for 1 year |
| Wix ads | Shown on every page | Removed | Removed |
| Storage | Up to 500 MB | 2 GB | 50 GB |
| Bandwidth | Up to 1 GB | Unlimited | Unlimited |
| Online payments | No | No | Yes |
| Google Analytics | No | Yes | Yes |
| Collaborators | Not listed | 2 | 5 |
Light is the cheapest way to put a site on your own domain without Wix ads. It still cannot accept payments. Core is the first plan that can. Business adds standard ecommerce and a standard marketing suite with 100 GB of storage. Business Elite adds unlimited storage, advanced ecommerce, and up to 100 collaborators.
When the free plan is enough
The free plan fits a hobby site, a school project, or a portfolio you share by link. It fits a test site where you try layouts and content before paying. It fits a personal blog where the address and ads do not matter. If your only goal is to publish something real at zero cost, the free plan does the job.
It also fits the learning stage. You can build the whole site, write the content, and show it to people before spending anything. Because no card is required, there is no trial clock. The site stays free for as long as you keep it inside the limits.
When to upgrade from the Wix free plan
Upgrade when one of the limits starts costing you something. The steps below match each trigger to the cheapest plan that fixes it.
- You need your own domain and no Wix ads. Upgrade to Light at $17 a month on yearly billing.
- You need to take payments, sell products, or take paid bookings. Upgrade to Core at $29 a month on yearly billing.
- You need more storage, standard ecommerce, or a bigger marketing suite. Upgrade to Business at $39 a month on yearly billing.
- You run a large store or a team site. Business Elite at $159 a month on yearly billing adds unlimited storage and up to 100 collaborators.
Wix offers a 14-day money-back guarantee on new Premium plans. Paid plans also come with a free domain for the first year on yearly subscriptions. Watch the renewal price. Wix often sells the first yearly term at a discount and renews at full price.
Bottom line
The Wix free plan is a real, usable website builder at $0. It gives you hosting, templates, a blog, and a published site with no card required. It takes a wixsite.com address, shows Wix ads, caps storage at 500 MB, and cannot take payments. Use it to build, test, and learn. Upgrade to Light when you need your own domain, and to Core when you need to take money. Check the live pricing page before you buy, since Wix prices vary by location and change over time.